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The Story Behind the Line

November 1, 2019 //  by Becky Allen//  7 Comments

Almost three years ago a story was about to break and I was to have a supporting role I never saw coming. The plot line twisted and turned through life’s obstacles and many setbacks as Daryn battled stage four cancer. The character development put my stomach in knots most days and sleepless nights. It would be a role that shifted everything for all actors that had been casted, although this wasn’t acting it was real life.

Birthed from the depths of brokenness and heartache three little words spoke hope over our cast. Three little words set gravity into play and reset our perspective. Three little words transferred hope and reframed our mindset. Three little words set a movement into motion and it would change everything.

One frigid January morning friends stopped by for a visit between doctors appointments and care regimens. We exchanged laughs, stories and encouraging words. Daryn showed signs of fatigue so I walked our company to the door. As my friend Pam stepped outside onto our front porch she turned to us and said, “Oh, I was praying for you the other day and I am supposed to tell you to start Win the Day Productions.”. It was so casual yet matter-of-fact. I closed the door behind them as they walked down our front steps. I turned to look at Daryn and our minds erupted with ideas.

The next three months our story climaxed and plot twisted in ways we never expected yet woven through the scene changes a new story line was being written. Daryn and I dreamt about what ‘Win the Day Productions’ could be. We wrote a mission statement, built a website and started a business plan. It was going to be our ‘lemons turned into lemonade’ moment once this nightmare was over but the story ended and this dream was put on the shelf.

Five months ago another chapter came to an abrupt end. The business Daryn and I had built together for 10 years that supported our family was dissolved. It was shocking, jarring yet also freeing. My heart had been shifting and stirring for a while but I didn’t know what direction to lean. The news broke about my income being cut 95% with a mandatory pay plan restructure and days blurred together as I processed the news. 

I finally had a chance to take a breath days later after spending hours and hours communicating the fallout to team members and fielding questions from others. I had started to pray and barely muttered, “Ok God, now what?!”, when I heard God blurt out like a patient friend waiting for a break in the conversation. “Win the Day Productions. It’s time.” My heart started racing. I had completely forgotten about the dream God had set in motion years ago that never took off.

Win the Day Pro is still forming but one element has always held steady, an apparel line. I have fumbled and tripped my way through steep learning curves but three little words, some creativity and a whole lot of gratitude and Win the Day apparel has come to life. A story that was meant for destruction provided a new way. Brokenness that was meant to destroy birthed an outlet and opportunity.

When you purchase a WTD apparel item you are not only supporting my family, you are supporting a mission, a community and a legacy. You are joining our extended family that pursues 24 hours at a time with great perspective and joy. You are helping walk out a dream. Those three little words that brand these clothes tell a story that deserves to be told.

Thank you for cheering me on, walking this out and leaning into what’s next with me because this story is far from over.

Shop the collection at www.winthedaypro.com/shop.

Category: Leadership, Mindset, Serve

Previous Post: « The Other Side
Next Post: When Silence Speaks »

Reader Interactions

Comments

  1. Luanne Hendrickson

    November 1, 2019 at 9:13 am

    I absolutely love this! When I was working in New York and riding the subway, a young man approached me, asking me what my shirt meant. I shared your story and he said “Thank you for that. I am going to carry that with me.”

    Reply
    • Becky Allen

      November 3, 2019 at 2:19 pm

      That absolutely melts me. Thank you for sharing that with me. That’s what this is ALL about. <3 Thanks for being apart of the movement.

      Reply
  2. Tammie Garman

    November 3, 2019 at 12:58 pm

    I cannot wait till your store opens. I definitely will buy a shirt for a good cause and to help you and your family out

    Reply
    • Becky Allen

      November 3, 2019 at 2:20 pm

      Thanks for being a part of the the movement Tammie. I am so thankful!!

      Reply
  3. Pat Haack

    November 3, 2019 at 5:08 pm

    Oh my goodness, Becky, you are a born author! When you have this new pursuit up and running, there is another opportunity awaiting you!! I would read your book In the meantime, I will be ordering….best of luck!!

    Reply
  4. Christa

    November 3, 2019 at 5:59 pm

    Soooo excited for this line to launch! You continue to inspire each and every day! xo

    Reply
  5. Amy Barnes

    November 4, 2019 at 7:26 am

    Absolutely love your story Becky. You are a true writer just as Daryn was a true motivator. Daryn’s story helped guide me through some of the toughest hours as Mom began her journey.

    Reply

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Hey, I’m Becky and I’m on a mission to help others become the best version of themselves. I love to discover how people are wired, how they process the world and how their strengths can be used to win each day as they add value to others.

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